Pivotal Real Estate's mission is to create a positive and lasting change by delivering the dream of home ownership. They strive to be professional with a dash of fun and wanted us to create an ad to show that.
Our team worked with Pivotal to create the idea of a humorous ad. We decided to create bits that would serve to be break away shots to add drive and humor to the video. We scripted the video, ideated the bits, created the props and sets, and captured the content we needed.
The client was thrilled with the end product. They used the video for their website and advertising purposes from which they have gained several new customers and further their sales goals.
This video also won our agency a Telly Award.